Narrative Strategy with Eleonore Wesserle (BZP009)

In this episode, we talk Narrative Strategy with Beth’s colleague Eleonore Wesserle, Communications Consultant and founder of the new Narrative Strategy Consulting firm Dreams To Power.

We talk about Eleonore’s “Now Wow How” issue framing system and how it can be used to maximize our Movement Building work. We also apply some basic Narrative Strategy concepts to some current events and suggest a few alternatives to some of the dominant Progressive narratives around them employing the “Now Wow How” system.